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An evaluation of narrative strategies in Hausa radio dramas in Kano

  • Project Research
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  • NGN 5000

Background of the Study
Hausa radio dramas in Kano have long served as an important medium for entertainment, education, and cultural expression. These dramas employ distinct narrative strategies that blend traditional storytelling with modern broadcast techniques, creating a hybrid form of narrative communication (Bello, 2023). The use of narrative devices such as suspense, characterization, and thematic symbolism is integral to engaging audiences and conveying socio-cultural messages. Recent research highlights that these strategies not only entertain but also educate listeners about societal norms and historical values (Garba, 2024). Radio, as an auditory medium, allows for a creative exploration of language and sound, making narrative strategies crucial for effective storytelling. Furthermore, the interplay between scripted narratives and spontaneous dialogue in Hausa radio dramas provides a fertile ground for analyzing how narrative coherence is maintained despite the inherent challenges of broadcast media. This study evaluates the narrative strategies employed in these dramas, exploring how they adapt traditional storytelling elements to meet the demands of modern audiences. By critically examining these narrative devices, the research aims to contribute to the broader understanding of narrative evolution in radio media and its role in cultural preservation (Bello, 2023).

Statement of the Problem
Although Hausa radio dramas in Kano have enjoyed popularity for decades, there is limited systematic research on the specific narrative strategies that underpin their success. The evolution of radio as a medium and the incorporation of contemporary narrative techniques pose challenges for understanding how traditional storytelling is reimagined in a modern context (Garba, 2024). This gap in the literature hinders efforts to document and preserve narrative practices that are central to the cultural heritage of the Hausa people. Additionally, the dynamic interplay between scripted content and improvised elements in radio dramas complicates the analysis of narrative coherence. This study aims to address these issues by evaluating the narrative strategies in Hausa radio dramas and determining how these techniques contribute to effective storytelling and audience engagement.

Objectives of the Study

  1. To identify key narrative strategies in Hausa radio dramas.

  2. To assess the integration of traditional storytelling with modern broadcast techniques.

  3. To evaluate the impact of these narrative strategies on audience engagement.

Research Questions

  1. What narrative strategies are predominantly used in Hausa radio dramas?

  2. How do these strategies integrate traditional and modern storytelling elements?

  3. What is the impact of these narrative techniques on audience engagement?

Significance of the Study
The study is significant as it provides a comprehensive analysis of narrative strategies in Hausa radio dramas, contributing to the broader discourse on media and cultural communication. By documenting these strategies, the research supports efforts to preserve cultural heritage and informs practitioners about effective narrative techniques in broadcast media. The findings will be valuable for scholars, media producers, and cultural historians interested in the evolution of storytelling in radio drama (Bello, 2023; Garba, 2024).

Scope and Limitations of the Study
This study is limited to an evaluation of narrative strategies in Hausa radio dramas broadcast in Kano and does not cover other regional media formats.

Definitions of Terms

  • Narrative Strategies: Techniques used to construct and present a story.

  • Radio Dramas: Serialized audio programs that dramatize narratives through dialogue and sound effects.

  • Audience Engagement: The extent to which listeners are actively involved in the narrative experience.





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